Enhancing Your Social Media Posts with the Social Post Prefix Feature

In today's digital age, making your social media posts stand out is crucial for engaging your audience and driving traffic to your website. One effective way to achieve this is through the use of the **Social Post Prefix** — a simple yet powerful tool designed to enhance your social posts across various platforms. Whether you're showcasing a new job listing, promoting a candidate, or sharing content, adding a prefix to your posts can significantly improve their visibility and click-through rates. 

Watch Our Quick Guide on the Social Post Prefix

What is the Social Post Prefix?

The Social Post Prefix is essentially a customisable piece of text that is added to the beginning of your social media posts. This prefix is intended to encourage social media users to interact more with your posts, such as by clicking through to a linked webpage. For example, if you're posting a large image on LinkedIn that, by default, doesn't link anywhere when clicked, adding a prefix with a URL can direct your audience exactly where you want them to go.

How To Use the Social Post Prefix

Our system allows you to define the text of this prefix, which could be a call to action like "find out more here" followed by a URL. This prefix will then automatically be included each time you post to social media through our platform. Here's a simple step-by-step guide on setting up your social post prefix:

1.  Access the Social Post Prefix feature in your social media management tool.
   
   
2. Customise the prefix text to suit your needs. A general call to action, such as "Discover more here," can be versatile and effective.
   
   
3. Save your settings. Your chosen prefix will now be added to every social post automatically, regardless of the post type.

Things to Remember

• Your set prefix will be applied to all types of social posts you make, including job adverts, candidate promotions, and even when you use the feature to socialise any content. Therefore, it’s crucial to choose wording that is general enough to fit a variety of contexts.
    
• Changing your prefix is straightforward, but remember that the change will apply to all future posts regardless of their content.

The Importance of Being Generic (just this once)

Given the versatility of the Social Post Prefix, it’s wise to keep it relatively generic. This ensures that it remains appropriate and effective across different types of posts, from job listings to miscellaneous content sharing. Opting for a generic approach doesn’t mean your posts have to be boring; it simply means your prefix will be universally applicable, making your social media management efforts more streamlined and cohesive.

Be sure to check our our article about the Best Practices for Leveraging the Socialise Feature on LinkedIn